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  • Rise of the Youpreneur: The Definitive Guide to Becoming the Go-To Leader in Your Industry and Building a Future-Proof Business

  • By: Chris Ducker
  • Narrated by: Chris Ducker
  • Length: 5 hrs and 53 mins
  • Unabridged Audiobook
  • Categories: Business & Careers, Career Success
  • 4.9 out of 5 stars (11 ratings)

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Publisher's Summary

In late 2014, internationally acclaimed blogger and podcaster Chris Ducker coined the term “Youpreneur” to describe the rise of the personal brand entrepreneur, a new business model that very few people saw coming. Since then, the Youpreneur has risen to the top across sectors.   

A Youpreneur transcends the old rules of business and builds a sustainable business from the foundation of their experience, interests, and personality - their personal brand. Youpreneurs draw an engaged, loyal audience even as they pursue varying, changing interests. They play by their own rules, and they reap the benefits.   

Ready to pivot for the last time, guarantee the success of your business, and become the go-to leader in your industry? Chris Ducker will show you how to develop the business of you and build a future-proof business model.

©2018 Chris Ducker (P)2018 Chris Ducker

What listeners say about Rise of the Youpreneur: The Definitive Guide to Becoming the Go-To Leader in Your Industry and Building a Future-Proof Business

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a book that delivers great business strategies

loved it! I was struggling to understand why setting up an email list was so important. Chris gave me the answers and solutions to this and many more questions I had. I had many a ha moments through out the book and have started putting his tips into practice.

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Best “START HERE” Book for online entrepreneurs!

I’ve been following Chris Ducker for years but I procrastinated buying this book because I had a bricks and mortar business. I’ve now pivoted
my business to selling what I know online and I needed to find a book to help me get started. This books is my “START HERE” book that I now recommend to others who want to build an online business around their personal brand.

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Great listening!

Really enjoyed Chris's storytelling and the ideas he presents provide a great foundation and the steps required to successfully move yourself forward in your own journey.

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rise of the youprenuer

Loved the book. The case studies and strategies are very useful and thought provoking. Chris' narration is great fit if you are a regular listener to Youpreneur.FM.Thanks Chris

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  • jorogume
  • 13-05-2019

Book + Infomercial

I would be glad to pay more for the book if they’d offer an ad free version. I know the author wants to promote his website and workshop, but to me, it got to the point of becoming annoying. Hey! They even force you to write a review if you want to get the companion workbook 🤦‍♂️. The info you can get is great but I ended with a love/hate feeling.

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  • Jerry L. Cook
  • 09-02-2019

Well worth my time

I seldom write reviews. And I was not paid to write this review in any way. I just wanted to say "thank you." There are a lot of books out there with philosophical or general ideas, but this book provided me with many specific tasks to help me. I am always a bit skeptical of "sales" and "marketing" books, but this one worked well for me.

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  • Porfirio
  • 20-12-2018

Bullet point tips

This is the fastest book I’ve ever listen to. I couldn’t stop listening to Chris talk about bullet point, action based tips. I’d recommend this book to beginning solopreneurs or anyone at the point of starting a brand. I wish I would have bought physical book but does offer a companion outline. Either way physical book or audiobook is a winner

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  • Kenneth Harris
  • 06-08-2019

Buy, Use and Love It

This book confirmed the long held belief that the person can be the product. I am inspired more than ever to continue building my business.

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  • Denise Reed
  • 23-07-2019

Worth the read if...

Do you need a refresher to remind you why you started your business in the first place? This book is for you. If you're considering starting your own business, take notes!

There are some basic business tips that may help, but this book is not a deep dive. He very successfully sells throughout his book and highlights his clients. Don't expect to have the redundant thought leaders of today drone on about what they have accomplished. This is a fresh highlight of what's possible for you.

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  • Anonymous User
  • 18-10-2021

Useful and practical book

Well written, full of practical and usable tips and ideas. A book that you should start with when building your personal brand ! 😊👍

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  • KarmaCashflow
  • 04-12-2020

Fantastic Book AND Audiobook

I loved this book. It is fantastic for those getting started on their entrepreneurial journey. Chris knows his stuff.

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  • FnE
  • 29-02-2020

Chris's energy is infectious and content solid!

Chris does an exceptional job explaining the approach but also layers the thought process and logic behind his methods. It is not a do this just trust me.
Some reviews talk about how he is positioning his mastermind throughout the book, but I did not think it was annoying. I found it relevant to the topic he was discussing and demonstrates how to use your expertise at all times to grow your community.

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  • Anonymous User
  • 30-08-2019

Good resource for starting

I just started listening to it and it's ben good so far. I will come back when I finish to rewrite the review.

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  • Rina
  • 30-07-2019

Awesome book!

Loved this book! Helped too hyper focused certain areas of my business. And put additional items into perspective. Making my team members who handles all my social media listen to it as well! Thank you so much for publishing this book on audible.com! I wouldn’t have been able to read it otherwise!

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  • Martin Koss
  • 07-06-2019

Lead Generator for a $549 membership.

This may well be the most amazing business book ever to see the light of day but when an author plugs his website in the first few pages (or minutes in the audio version) and that link is the opening page of the sales pitch for a $549 per year membership, I'm ticked off.

Now I am listening to the book wondering if he is giving me all I expected from the book or just enough to get me all perked up and ready to shell out money that I simply don't have.

Here's a man who has made a gazzillion millions of pounds, shillings and pence but rather than make it affordable to learn some tricks of the trade, he makes the learning only reachable to people who already have a reasonable bit of surplus cash sat waiting to be spent on doing better.

That's not me and I wager that it's not many people in this day and age where earning is tough enough but hanging on to a few quid at the end of the month is even tougher, for most people.

When I buy a book, I want to have the feeling that the quthor is giving me everything he or she can squeze into the pages but when I am being, essentially, pitched to before I've emptied my first cup of coffee or filled my first page of notes, much of my optimism and hope turns to doubt and concern about the real agenda behind the book.

Let me read the book and then invite me to join your newsletter but not in the first few pages... For goodness sake!

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  • Amazon Customer
  • 14-05-2019

Essential reading for solo entrepreneurs

Chris Ducker’s audiobook ‘Rise of the Youpreneur’ is a thorough guideline for how and why to start up a solo entrepreneurial business, and become a Youpreneur. Chris uses personal experience and years of deep insight to clarify what is essential and then lays out a roadmap to take you through the journey. Chris emphasises the importance of personal one-to-one relationships and how being different and becoming ‘someone’s favourite, is what helps you stand out from the crowd. The book is well written and structured and makes the content highly accessible. Chris offers an excellent portfolio of additional online resources that are only available to readers or listeners. I gained a lot from listening to the audiobook version and a second reading of the paperback version. If this is the type of business you would like to establish I would recommend that this book is essential reading.

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  • Amazin Customer
  • 27-07-2021

Actionable genius

Phenomenally actionable advice from someone who has been there and done it. 5 stars!

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  • Mr. J. A. Ball
  • 16-04-2021

A book that every solopreneur should listen

It's hard not to like Chris Ducker, he provides great advice and information and delivers it in engaging and memorable formats.
I got one of the best bits of advice from Chris that if you don't have anything for sale on your website you can't expect to be taken seriously in business.
He doesn't have the flashy slick presentation style of many industry peers and I think that's to his credit.
This book is incredibly helpful and one that I will revisit and keep learning from. oh, and the additional reader resources on his website alone are of incredible value. I decided to join one of Chris' programs and am realising that the book is only scratching the surface. My belief in being able to create a business brand around me has gone from very low to sky-high, thanks to Chris.
My advice: buy this book and listen well.

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  • Anonymous User
  • 16-07-2020

Short, actionable and timely!

Loved this title by Chris. Unlike many other books in this genre, this book has almost no repetition at all which will save you a lot of time. It's also extremely actionable. I'm glad I read this right now since I'm building up to my first paid product launch.
Highly recommended for people who want to create a monetizable personal brand.

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  • Ex-Ordinary Life
  • 26-02-2020

Meet the Ducker!

Chris is an over-deliverer, whether in person or via his products and services. This book overflows with actionable advice from someone who practises what he preaches.

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  • Jan Watson
  • 16-10-2019

Awesome

Such a practical, thought provoking book, written and read very well with useful actionable advice. Thoroughly recommended.

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  • Fiona McGuire
  • 26-06-2019

Some much to work on!

Loved this book. Real actionable tips and advice without feeling overwhelmed. Definitely work a listen.

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  • David Powers
  • 19-06-2019

Great book

Lots of information in one place, rather than snippets in other books. Will probably listen to again.

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  • Evelfa
  • 15-04-2019

Such a useful guide!

I loved this book, and I'll re-listen again and again. At he start of my business I now feel that I have a great plan to get my business where I want it to be!

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