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Publisher's Summary

Are you looking to find an effective way to advertise your products? Do you wish to develop better skills to convince your clients into buying your product or service? Do you want to learn how to master copywriting?

If your answer is yes to any of these questions, then keep reading...

Selling goods and services has turned into a laborious task in this day and age of relentless competition. With so much chaos, it can seem like a very daunting task to advertise your product and get the message to the masses. People, these days, have become very smart, and trying to fool them or taking their negligence for granted can be a big mistake. The average Joe is now technology-savvy and can easily know if someone is fooling him, just by hitting a few buttons on the keyboard.

For anyone who writes or agrees to copy, this is just the book you require: copywriters, multichannel marketers, creative directors, freelancers, as well as owners of small businesses. It reveals dozens of copywriting techniques that can help you write clear, persuasive content to sell more products - both print and online advertisements, emails, and websites.

Copywriting refers to creating ads and sales letters for products and services to effectively sell it to people. These people need not even be potential customers, but the company strives to grab their attention and get their products off of their shelves.

This audiobook covers the following topics:

  • What copywriting is all about
  • An explanation of the main purpose of copywriting and giving away some secrets that some of the most successful copywriters in the world employ to sell their products. 
  • Writing attention-grabbing headlines to generate more sales and profits
  • Tips for boosting landing page conversion rates as well as techniques to ensure your emails get high open and click-through rates
  • Reviewing the “4S” formula for simple, succinct, and convincing copying
  • Psychologically advanced copywriting tricks
  • The “motivating sequence” in five phases to produce further revenue and income
  • Getting your grip around building strong "lead magnets" to obtain double the reaction rates
  • And much more...

This book will explore the dynamics of copywriting and also give you a glimpse into the world of a copywriter. The extensively revised fourth edition contains all the latest critical knowledge required to master copywriting in the modern age, including tips on web marketing, multimedia videos, and landing pages with high conversion, as well as completely updated tools.

Time to get started then? Scroll up and click the “buy now" button to get the audiobook now!

©2020 Howell Leonard (P)2020 Howell Leonard

What listeners say about Manipulative Copywriting

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  • Anonymous User
  • 17-09-2020

Awesome!

You need to read this book and anyone who works with you on your social media plan must read this book so everyone can be on the same page and speaking the same language. Follow her plan and you will win!

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  • Anonymous User
  • 17-09-2020

Nice book

It is so easy to follow, makes perfect sense and breaks it all down so you can get your head round it and apply it to your business and how you run your social media platforms.

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  • Anonymous User
  • 17-09-2020

Well Done

I loved this! I run a network marketing business and found this book so helpful.

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  • Anonymous User
  • 17-09-2020

Nice book

I would most certainly recommend this book!! It is mapped out in a way that if you are struggling in a certain arena of social media and network marketing you could find that part in the book and refocus your plan of action.

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  • Anonymous User
  • 17-09-2020

Great book

I have to be honest here...I wasn’t completely sure I even wanted to read this book. I’m not into social media. I don’t want to spend tedious hours on the computer. I’d rather have face to face contact....but that’s not my reality. I have a day job and my side business, so the info I learn to improve my skills needs to be efficient, effective and spot-on. And I found it right here in this little book.

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  • Anonymous User
  • 17-09-2020

Awesome!

Have you ever been walking through the food court at the mall and the gal with the tray approaches you and offers you a sample? You know, the sample sweet and sour, chicken nugget or fudge sample with the intention to get you to buy. This book is like that but it is the sample that eats like a 3-course meal. This book just released and fortunately, the Kindle version was ingeniously made available for those like me who just couldn't wait for shipping.

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  • Anonymous User
  • 17-09-2020

wow

So excited for this collaborative book with these experts! I pre-ordered this book as soon as shared that this book was coming out!

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  • Anonymous User
  • 17-09-2020

Well Done

What I learned really quickly is that this book is so much more than just an overview of Social Media Marketing.

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  • Anonymous User
  • 17-09-2020

liked it

I've been working in the field of Social Media Marketing for over ten years. So when I first heard about this book, I figured it would be a good refresher. I was expecting it to a great way to pick up some small updates. After all, social media platforms are ever-changing and it only takes a moment to fall behind.

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  • Anonymous User
  • 17-09-2020

wow great

If you are a social media novice, this is a great educator to how and why it works in your favor.

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  • Anonymous User
  • 17-09-2020

Nicely done!

“Understand that social media marketing is like throwing a party”! it is very easy. like it

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  • Anonymous User
  • 17-09-2020

Awesome Guideline

If only I’d found it sooner it would have saved me a fortune – at least £500.

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  • Anonymous User
  • 17-09-2020

Great book

What we are gonna do with all the information is imperative because we need to translate it into action. For this reason, I highly recommend this book.

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  • Anonymous User
  • 17-09-2020

Nice book

I appreciate that so much! I found most chapters were relevant and helpful, with timely prompts for review and tools.

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  • Anonymous User
  • 17-09-2020

This is a generally excellent book.

I consider myself a beginner who really resists marketing, and even with just getting on board with social media in general. This book, however, did an excellent job of guiding me through the processes.

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  • Anonymous User
  • 17-09-2020

This is a nice book

I will say that, I did not read anywhere in the book on how to make money using these social media platforms, other than the obvious use of keeping your business in front of your family, friends, current and/or potentially new customers.

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  • Anonymous User
  • 17-09-2020

Great book

All-in-all it is a great book for beginners or technology challenged people who want to use it to promote there business.

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  • Anonymous User
  • 17-09-2020

Awesome!

The book explains how to determine content and to make it more engaging that out right asking them to purchase your product or services.

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  • Anonymous User
  • 17-09-2020

wow great

Now I put a simple step to the test. I have been an Avon Rep for years, I have a website but I haven't done much with it until recently.

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  • Anonymous User
  • 17-09-2020

Well Done

I myself do not know much about using social media to market a business. This book covers step-by-step instructions.

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