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Publisher's Summary

Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.

Inspired by Lean and Agile development theories, Lean UX lets you focus on the actual experience being designed, rather than deliverables. This book shows you how to collaborate closely with other members of your Agile product team, and gather feedback early and often. You’ll learn how to drive the design in short, iterative cycles to assess what works best for the business and the user. Lean UX shows you how to make this change - for the better.

  • Frame a vision of the problem you’re solving and focus your team on the right outcomes.
  • Bring the designers’ toolkit to the rest of your product team.
  • Share your insights with your team much earlier in the process.
  • Create Minimum Viable Products to determine which ideas are valid.
  • Incorporate the voice of the customer throughout the project cycle.
  • Make your team more productive: combine Lean UX with Agile’s Scrum framework.
  • Understand the organizational shifts necessary to integrate Lean UX.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio. 

©2016 Jeff Gothelf and Josh Seiden (P)2021 Upfront Books

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  • Anonymous User
  • 19-04-2021

Insightful and very useful

Great and practical insight into how to move your thinking as a UX Designer working with Agile dev teams forward. How to adapt your mindset and your product team mindset to improve your delivery of digital products.

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