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Infonomics
- How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage
- Narrated by: Tim Andres Pabon, Douglas B. Laney
- Length: 10 hrs and 14 mins
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Publisher's Summary
The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.
©2017 Gartner, Inc. (P)2017 Gildan Media, LLC
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- Amazon Customer
- 05-11-2022
strong argument for information as a capital asset
wished for a more extensive summary of the actual economics of information, still enjoyable however.
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