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Publisher's Summary

Unlock progress through doubt and uncertainty.

The biggest threat facing modern business is the sheer complexity of an uncertain future. That, and the fact that everyone is busy. Too busy for progress.

Workplace cultures have become cursed with efficiency. And so when it comes to developing strategy, we default to our defaults.

We favor quick fixes, easy templates, and familiar approaches, developing 'robust plans' that do little to mitigate strategic risk or generate new value. The result? The future comes, and businesses die.

But no longer! *cue trumpets* How to Lead a Quest is a book for pioneering leaders - folks who know that enterprise strategy is far too important to condemn to 'smart goals', 'a clear vision for the future', and other such rubbish. Within this book, you'll discover how to:

  • Liberate enterprise leadership and workplace cultures from the curse of efficiency, default thinking and the delusion of progress
  • Explore complex and uncertain futures to find profound insights that mitigate strategic risks and ensure your business model remains viable
  • Create new value and enduring relevance by pioneering into unchartered and unprecedented territory
  • Embed new structures and rituals into your enterprise to build for the future, while still delivering operational excellence today

Not for the faint of heart or short-of-wit, this uniquely refreshing book bravely tackles the paradox that is pioneering leadership. You'll discover how to lead meaningful progress - even if you don't know what the goal or destination looks like.

©2015 Jason Fox (P)2016 Audible, Inc.

What listeners say about How to Lead a Quest

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Ok so the content is great but ...

So I am a new fan of Jason Fox who wrote this book - his rigorous, imaginative, plain-speaking approach to dreaming new futures is refreshing and inspiring. His writing is also whimsical and humorous. Sadly, as with a lot of these "kinds of books" the reader is pretty awful, robotic, and dry. Sounds britishy and pompous. It makes me not want to listen as it lacks the personal touch and intimacy inherent in the writing. Could the writer read his own book in the future? If you don't have time to read the book but can listen go with this option. But I'd rather watch the writer on youtube!

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  • innovate risk
  • 25-09-2017

Great strategic leadership mindset

This book provides a fantastic strategic mindset to take to your leadership role and across the organisation. Dr Jason Fox provides a charismatic style to his writing, that allows the reader to enjoy being challenged by his approach. Throughly recommend this book.

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  • Ms. Raquel Vieira
  • 16-05-2020

Always keeps me thinking

Dr Jason Fox never fails to to get me thinking more curiously about the world in general, and workplace culture and strategy specifically. This book contains practical advice to tackle an impractical problem: how to stay relevant in an unpredictable future. The advice in this book can be scaled up or down depending on the scope you need to work in. I recommend this book to anyone who feels a change is coming and doesn’t know what to do about it.

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