After years as a consultant to some of the world's biggest brands and having owned 10 companies himself, Troy Hazard has learned crucial lessons on predicting potential business issues before you experience them. Now Troy offers you the skills to prepare your business for a better future. Along with his stories of what works, he also shares his experiences of what doesn't work. With a mix of entertaining real-life extracts, client case studies, and personal experiences, Future Proofing Your Business offers potent and refined tools that have been road tested in real-world situations and aren't taught in business school.
All through the author's extensive experience in his own companies and as a consultant for major world brands.
Troy's philosophy on how to future-proof your business is anchored in one core belief: "Business happens in cycles. Your ability to manage these cycles successfully lies in how you interpret information from the past and deal with it in the present, to be more resilient through cycles of the future."
Based in San Diego, California, Troy Hazard (www.troyhazard.com) has founded and nurtured 10 businesses over two decades, turned around businesses that were experiencing enormous losses, and consulted to countless successful companies around the world. These business talents earned him international respect - so much so that he was elected by the world's foremost business leaders for the role of Global President of the Entrepreneurs' Organization. For over a decade Troy has been a host and regular guest on many national television and radio shows as a business commentator and a feature writer for magazines. More recently he has become a regular voice of authority on The Biz Television Network, the CBS Talk Radio Network, and the Business Talk Radio Network, and is a regular writer for publications across the country.
Every business owner should hear the message in this book. Very practical, simple advice. Most business owners get stuck in the rut of working in their business when in fact it Will save us time and money to be working on our business.