We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.co.uk/access.
Eat That Frog! Audiobook

Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time

Regular Price:$25.59
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Publisher's Summary

There just isn't enough time for everything on our to-do list - and there never will be. Successful people don't try to do everything. They learn to focus on the most important tasks and make sure those get done. They eat their frogs. There's an old saying that if the first thing you do each morning is eat a live frog, you'll have the satisfaction of knowing you're done with the worst thing you'll have to do all day. For Tracy, eating a frog is a metaphor for tackling your most challenging task - but also the one that can have the greatest positive impact on your life. Eat That Frog! shows you how to organize each day so you can zero in on these critical tasks and accomplish them efficiently and effectively.

In this fully revised and updated edition, Tracy adds two new chapters. The first explains how you can use technology to remind yourself of what is most important and protect yourself from what is least important. The second offers advice for maintaining focus in our era of constant distractions, electronic and otherwise. But one thing remains unchanged: Brian Tracy cuts to the core of what is vital to effective time management: decision, discipline, and determination. This life-changing book will ensure that you get more of your important tasks done - today!

©2017 Brian Tracy (P)2017 Brian Tracy- Berrett-Koehler

What the Critics Say

"Besides displaying [Tracy's] inimitable tone and impeccable pacing, the audio is another showcase for his palpable optimism about individual possibilities. The sound of Tracy's voice doesn't just bring his ideas - it makes you want to put them into action." (AudioFile)

What Members Say

Average Customer Rating

4.5 (395 )
5 star
 (261)
4 star
 (93)
3 star
 (24)
2 star
 (10)
1 star
 (7)
Overall
4.4 (329 )
5 star
 (206)
4 star
 (81)
3 star
 (25)
2 star
 (11)
1 star
 (6)
Story
4.4 (331 )
5 star
 (204)
4 star
 (83)
3 star
 (31)
2 star
 (9)
1 star
 (4)
Performance
Sort by:
  •  
    Amazon Customer 18/04/2016 Member Since 2015
    HELPFUL VOTES
    2
    ratings
    REVIEWS
    6
    1
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Worth while"

    Good read! perfect length cuts all the bs giving you the tools you need too eat that frog. I found it helped me recognize things in myself and other people too improve my efficiency. Warning there is no point in buying these books unless your willing to be real with your self and give things ago.

    2 of 2 people found this review helpful
  •  
    Harpreet 10/05/2015
    Harpreet 10/05/2015
    HELPFUL VOTES
    4
    ratings
    REVIEWS
    4
    4
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Very Practical and change begins from day one. "

    Brian has a very lucid way of saying important stuff in very few words. You can make plenty of sticky notes for your bathroom mirror from his one liners.

    2 of 2 people found this review helpful
  •  
    Robin 30/09/2015
    Robin 30/09/2015
    HELPFUL VOTES
    3
    ratings
    REVIEWS
    7
    1
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "mediocre as a motivational book, worse self help"

    book is a good thesaurus for "feel good" words. not constructive and applicable at all

    3 of 4 people found this review helpful
  •  
    neel 21/02/2015
    neel 21/02/2015
    HELPFUL VOTES
    1
    ratings
    REVIEWS
    1
    1
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "The best book on priority n self organization!!!"

    loved it every chapter is useful and gives success mantra of being better and organized person.

    1 of 1 people found this review helpful
  •  
    may o'connell 22/10/2016
    may o'connell 22/10/2016 Member Since 2017
    HELPFUL VOTES
    4
    ratings
    REVIEWS
    6
    2
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "rubbish"

    r e p e t a t i v e, d u l l, e

    2 of 3 people found this review helpful
  •  
    Brianna 10/03/2016
    Brianna 10/03/2016
    HELPFUL VOTES
    5
    ratings
    REVIEWS
    6
    4
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "B R I L L I A N T ."

    I will keep this short and sweet because I have nothing much to say except that if you want to succeed at ANYTHING in your life, you NEED to read this book and then implement it IMMEDIATELY. Absolutely life-changing. Worth every rave review and then some!!

    2 of 3 people found this review helpful
  •  
    PEter 31/03/2015
    PEter 31/03/2015
    HELPFUL VOTES
    2
    ratings
    REVIEWS
    5
    3
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Spectacular set of tool"

    Can't recommend this book highly enough.

    Worth multiple listens. Fills my tool bag with a number of techniques that I can use in all areas of my life.

    2 of 3 people found this review helpful
  •  
    Brent 08/08/2017
    Brent 08/08/2017 Member Since 2016
    HELPFUL VOTES
    3
    ratings
    REVIEWS
    24
    10
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "great listen"

    A very good listen and very practical. Short and sharp and very enjoyable, highly recommend

    0 of 0 people found this review helpful
  •  
    jimjim 26/07/2017
    jimjim 26/07/2017 Member Since 2016
    HELPFUL VOTES
    18
    ratings
    REVIEWS
    9
    5
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Not Bad"

    The author is a legend. This book is like so many others that have copied. Basically do what's most important first and work back from there. There's ya book!

    0 of 0 people found this review helpful
  •  
    Karl 24/07/2017
    Karl 24/07/2017 Member Since 2016
    ratings
    REVIEWS
    14
    1
    Overall
    Performance
    Story
    "shot but very good"

    it's fairly short but really good it tells you everything you need to know to be successful
    and get lost of things done
    I wish I wouldn't have put it off to buy this book

    0 of 0 people found this review helpful
Sort by:
  • Mary Deen
    Upper Peninsula, MI
    23/06/14
    Overall
    Performance
    Story
    "Same thing over and over"
    What could have made this a 4 or 5-star listening experience for you?

    It was like listening to the same song over and over. The same small message: tackle your ickiest job first thing and get it out of the way. There, i've saved you from listening to the same thing said over and over, wasting 2 hours and 39 minutes of your life. You are welcome.


    21 of 21 people found this review helpful
  • Tmatt
    21/10/15
    Overall
    Performance
    Story
    "Things I already knew"

    Struggled to finish. Most of the information in the book were things that I already knew, just hadn't bothered to implement on a more consistent basis.

    12 of 12 people found this review helpful
  • Paul D. Mackinaw
    SF, CA
    17/07/15
    Overall
    Performance
    Story
    "Unrealistically simplistic."

    Might help individual contributors, but definitely remedial for type A people or people who work on teams.

    11 of 11 people found this review helpful
  • Cynthia
    Lincoln Park, NJ, United States
    7/11/14
    Overall
    Performance
    Story
    "In whose world?"
    Would you try another book from Brian Tracy and/or Brian Tracy?

    No


    What was most disappointing about Brian Tracy’s story?

    The author does not deal with real world situations. He presumes that working people can completely control their environment. To many "you MUST' statements.


    What did you like about the performance? What did you dislike?

    Too much self agrandizement


    What reaction did this book spark in you? Anger, sadness, disappointment?

    disappointment - was expecting something that was applicable in a practical sense.


    Any additional comments?

    Rather seems like it would work for Mad Men.

    11 of 11 people found this review helpful
  • Bart M.
    Easley, SC
    23/01/15
    Overall
    Performance
    Story
    "How to be an organized workaholic."

    The author merely restates the best one-liners from well known authors such as: Peter Drucker, Steven Covey, David Allen and others. The author tried to cover a large scope of time management/leadership topics with a Joel Osteen approach of your future will be great, assured, make twice the income. It's bordering on ridiculous. The only original material the author adds is a sense of urgency, laser focus, do only one thing and work at it like a crazy person mentality. This book is the antithesis of six sigma methodology whereby the concept of going after low hanging fruit is replaced with work on your largest most complicated project first.

    11 of 11 people found this review helpful
  • Allan L. Rosenzweig
    Nashville, Tn
    1/04/08
    Overall
    "Repeated Old Material"

    This material has been repeated EXACTLY from previous programs by Brian Tracy for the last 25 years. There is NOTHING new here. You have to plan and set goals, Use the 80/20 rule, etc. It's getting ridiculous how this author keeps repackaging the same material and reselling it. If you have any of his other programs on business or personal development, save your money and pass this by.

    51 of 55 people found this review helpful
  • super_Dad
    Grand Rapids, MN, United States
    8/06/15
    Overall
    Performance
    Story
    "Very Basic"

    I like the exercises he gives, sometimes. Not all the time are they be fresh thoughts. I've met Brian, I appreciate his much earlier works. What's a bummer is there is a lot of repetition. I don't have a lot of time do reporting isn't Very helpful to me.

    9 of 9 people found this review helpful
  • Megan
    Colorado Springs, CO, United States
    22/09/14
    Overall
    Performance
    Story
    "I was a little disappointed"
    Is there anything you would change about this book?

    This was book was recommended by several people and I found it was a bit of a let down. I was expecting a book that truly changed how I thought but I felt like the author would tell you one thing, thing tell you to do something else that seem to counter what he just told you.


    What was most disappointing about Brian Tracy’s story?

    it seemed inconsistant with his message


    Who would you have cast as narrator instead of Brian Tracy?

    he was ok just boring


    Did Eat That Frog! inspire you to do anything?

    I can save you time and money. The best lesson in this book is: Do the thing that you really don't want to do first and the rest of the day will be easier


    9 of 9 people found this review helpful
  • Brice
    Irving, TX, USA
    10/04/08
    Overall
    "Good message. Very repetative"

    Here's two hours in a nutshell - prioritize your work on paper and do the hardest work with the most business value first... in other words, it your frog and it will change your life. Say it 16,846 different ways and you have Eat That Frog! In fairness, it really is a good message and there are some decent exercises to help you determine what work is the most valuable work (if you can endure the repetition).

    76 of 83 people found this review helpful
  • H. Yermish
    6/05/07
    Overall
    "Same old, same old"

    If you have already read David Allen's Getting Things Done, then you will find very little new information. On top of that the content is not nearly as well organized as David Allen. However, if you are new to time management and need a kickstart, this may be a good starting point for you.

    74 of 81 people found this review helpful
Sort by:
  • Geordie Girl
    Stockport UK
    17/09/14
    Overall
    Performance
    Story
    "How to Write a List"
    Any additional comments?

    Attracted by the title, I was hopeful to learn new tips in time management, planning my day and grasping opportunity. I listened, and I listened. Past road works, past traffic jams, past the M6 motorway at rush hour...I tuned in hoping for the golden chalice, the moment that would inspire me. I have to admit I gave in 10 minutes or so before the end.

    In a nutshell I've learned :
    1. You should write lists (yep, solid advice but hardly ground breaking?)
    2. Prioritise the items on your list (erm, yes, got that bit too)
    3. Do the biggest things first.

    Perhaps my opinion on this book has been influenced by the fact I've listened in straight after finishing The Success Factors by Jack Canfield (get it!), and unfortunately with my mind buzzing with lots of new ideas, this one barely made the grade.

    On the positive side it's nicely narrated and the voice and tone are pleasant to listen to, I just wish it had lived up to the promising title. On the Snog / Marry / Avoid list this book wouldn't get past the first date I'm afraid. There are far more comprehensive and inspiring books available, this has taught me not to be lured by an attractive cover.

    24 of 27 people found this review helpful
  • Caroline
    21/03/15
    Overall
    Performance
    Story
    "Work focused time management advice"

    Useful tips but one size fits all approach somewhat grating - very business world orientated. I will however eat more frogs.

    5 of 5 people found this review helpful
  • Adam Evans
    Birmingham, UK
    30/06/14
    Overall
    Performance
    Story
    "Some good advice - Bad delivery"
    Would you consider the audio edition of Eat That Frog! to be better than the print version?

    I think it would have been beneficial at points to have been able to flick through the book and make notes and pick out the best bits. The book doesn't really "follow on" and would be easy to dive in and out of selecting the useful parts for you


    If you’ve listened to books by Brian Tracy before, how does this one compare?

    Brian Tracy has great ideas but he does tend to repeat a lot of his ideas in new ways in each of his offerings.

    On one hand they do say repetition is the mother of skill but apart from a few useful time management techniques and concepts (which could have been easily thrown into another of his books in a chapter or two) there was a lot of repetition in this book both from one chapter to another and from other Brian Tracy books.


    Would you be willing to try another one of Brian Tracy’s performances?

    I have to say I found his performance to be lacking in charisma and passion. It all sounded very quiet, dry and monotonous. I found him very difficult to listen to, though I do remember other recordings of him being better.

    It's definitely dated and sounds like the audio was recorded directly from and old tape. It has put me off trying his other stuff. But I have listened to a good handful of his books already.


    Was there a moment in the book that particularly moved you?

    Nothing stands out. Though the tips on outsourcing and tools for prioritising were useful and I have put them to use.


    Any additional comments?

    Some good information, just presented badly. I've given this book a 3 because the information is useful and I have used some of the ideas, I just wish he'd stripped it down to essentials and got someone else to read it!

    3 of 3 people found this review helpful
  • H. Firth
    northwest
    23/12/12
    Overall
    "Tackling lifes big ugly frogs"

    Being one of life’s terrible procrastinators I have read many books on curing my habit, but

    None have been as good as this at getting to the root of everyday procrastination.

    I just love this book, and the analogies of eating a frog, and many methods the author has used, to tackle, even the trickiest of lifes big ugly frogs. One of my best downloads from audible.

    11 of 13 people found this review helpful
  • John
    United Kingdom
    13/04/13
    Overall
    "Jam packed with ideas for getting stuff done."

    I had this book on my shelf for months and procrastinated about reading it, I wish I hadn't, it's packed with ideas, tips and techniques for getting those jobs done that you keep putting off. It's helped me a lot and I recommend it wholeheartedly.

    6 of 7 people found this review helpful
  • Mrs
    glasgow, United Kingdom
    8/04/13
    Overall
    "Procrastination what Procrastination"

    Having always been a procrastinator and having the pain of doing everything at the last moment. Which only disappointed myself but those important to me, I found the 21 ways that Brian Tracy describes very helpful and insightful into how my life is run. Knowing that although I drop the ball sometimes does not have to mean things cannot get done and my life improves. I recommend Brian's audio book highly.

    12 of 16 people found this review helpful
  • sarah fisk
    3/06/14
    Overall
    Performance
    Story
    "Brilliant and so helpful!"
    Would you recommend this audiobook to a friend? If so, why?

    All through the book it helps and lifts you. It breaks down problems and gives easy answers that are achievable. I listen to it regularly to keep me on the straight and narrow!


    What about Brian Tracy’s performance did you like?

    He is slightly annoying but you soon get over it as he is so helpful!!


    Was this a book you wanted to listen to all in one sitting?

    No I did it on a to and from work and that works better.


    Any additional comments?

    I would def recomend this book.

    6 of 8 people found this review helpful
  • Gary
    EDINBURGH, United Kingdom
    3/02/13
    Overall
    "Get Inspired"

    I've listened to this several times due to the inspiring anecdotes giving me a boost to do things myself. Also, the techniques in the audiobook amke sense and are easy to do. Well worth the money and your time.

    8 of 11 people found this review helpful
  • Sam
    9/03/16
    Overall
    "Succinct, insightful and neatly summarised. Time well spent!"

    An insightful and succinct collection of time management tools. I was dubious about spending time reading this when I'm already so busy but it was a good investment of time and extremely motivational. Am now off to identify and eat my biggest frog!

    3 of 4 people found this review helpful
  • Anthony
    Sydney, Australia
    20/09/15
    Overall
    Performance
    Story
    "Popular psychology, management & self-help in one"

    I'm not a great fan of popular psychology nor self-help books but the 2-3 hours required to listen to this one was worthwhile. It's easy to listen to, clearly structured, sound and oriented to getting things done.

    Although it underestimates the creative dimensions of diversion and deviation, it reflects the pressures on all of us to perform, produce, be effective and efficient. Much sensible advice broken into 21 patterns of activity...

    It needs to be balanced with those moments of innovation and creativity which result from less structured, task oriented, externally driven activities ...perhaps producing that sort of uncluttered and undistracted time is the incentive one needs (or I do) to apply the tips freely offered here.

    1 of 1 people found this review helpful

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank you.

Your report has been received. It will be reviewed by Audible and we will take appropriate action.