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Before You Make That Big Decision… (Harvard Business Review)
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Publisher's Summary
Daniel Kahneman, a senior scholar at Princeton University and a winner of the Nobel Prize in Economic Sciences, Dan Lovallo, a professor of business strategy at the University of Sydney, and Olivier Sibony, a director in the Paris office of McKinsey & Company, write about how dangerous assumptions can creep into every strategic proposal – and how you can avoid them.
This article was first published in the June 2011 issue of Harvard Business Review.
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Reviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 30-07-2018
Insightful article
insightful and informative. Engaging narrator, with clear questions + actiond to prevent bias from leading a option or proposal.
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- cpk
- 05-10-2018
Sample cases for analyzing business plans for bias
This is a very general review intended to familiarize business executives with the ideas and processes recommended for evaluating business plans and root out biases. One important "take away" is that simply knowing what biases are, and how they work is not enough to avoid particular instances, because the persons most likely to be affected don't usually see them coming - and for good reason. You don't know what you don't know.
1 of 1 people found this review helpful
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- Adriana R
- 15-01-2015
Find more accurate stories
I'm sure there may be more accurate cases to exemplify each of the steps in the decision making process. Thanks.
0 of 3 people found this review helpful