When kids = content: Inside the world of family influencers cover art

When kids = content: Inside the world of family influencers

When kids = content: Inside the world of family influencers

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It started as a bunch of mummy bloggers on the internet trading tips on everything from breastfeeding to toddler tantrums.

Now the world of child and family influencers has become a billion-dollar business where kids equal content and absolutely nothing is off limits.

Today, Fortesa Latifi, author of the new book “Like, Follow, Subscribe: Influencer Kids and the Cost of a Childhood Online” offers a rare look inside the belly of the beast from some of the kids who have come out the other side.

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Guest: Author and journalist, Fortesa Latifi

Photo: MOODBOARD

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