From Hobby to Business: The Suetables Journey with Sue Henderson
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About this listen
In this episode of Masters of eCom, host Jean Lavigne sits down with Sue Henderson, founder of Suetables, a leading name in personalized jewelry. Sue shares her remarkable journey from crafting jewelry in her kitchen to managing multiple retail locations and a global online store. She discusses the unique challenges of the e-commerce landscape, the power of community-driven marketing, and the importance of authenticity in brand storytelling. Sue also emphasizes the significance of maintaining a strong connection with customers and adapting to market changes. Tune in to learn how Sue's dedication to quality and customer relationships has fueled Suetables' growth.
Suetables website: suetables.com
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