Imposter syndrome can quietly sabotage your growth, especially as a small business owner trying to market yourself, show up online, and charge what you are worth. In this episode of Passion, But Make It Profit, Julia Foster welcomes back Dereka Filer, owner of Recoup and Relief Counseling and Therapeutic Services with locations in Medina, Ohio and Dublin, Ohio, for a practical conversation on how to overcome imposter syndrome and build real confidence from the inside out.

Julia shares how imposter syndrome shows up in everyday business life. Second guessing your expertise, feeling like people will not take you seriously, and hesitating to post on social media because you are thinking, “Why would anyone listen to me?” Dereka breaks down why imposter syndrome often appears during seasons of growth, how it connects to self esteem, and how to identify when it is normal discomfort versus something deeper that needs attention.

In this episode, you will learn:

• What imposter syndrome really is and why it often means you are growing

• How self esteem and past experiences can fuel imposter thoughts in business and life

• Why your feelings are valid, but feelings are not facts

• How to find the root cause of imposter syndrome, including fear, perception, and old conditioning

• A simple proof file strategy for saving credentials, wins, reviews, and positive feedback for hard days

• How imposter syndrome impacts marketing, content creation, and showing up confidently on social media

• The difference between healthy growth discomfort and imposter syndrome that is truly holding you back

Dereka also shares updates on her work with the Daffodil Room Group, an infertility nonprofit working toward grant support for infertility resources and treatments, plus why seeking support through therapy, coaching, or mentorship can help you get outside your own head and step into your next level with confidence.

Connect with Dereka: recoupreliefcounseling.com (Ohio clients)
Follow Recoup and Relief and the Daffodil Room Group on Instagram and Facebook
Connect with Julia: @JustFlourishMarketing | justflourishmarketing.com