Ep 145 1600+ Five-Star Reviews: The Service & Systems Blueprint | Shawn Kunkler & Trisha Cook
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What does it take to earn over 1,600 five-star reviews? In this episode, Shawn Kunkler sits down with Trisha Cook to break down the systems, service standards, and relationship-building strategies that separate good agents from exceptional ones. Trisha reveals how proactive communication, a rock-solid support team, and operational efficiency create the foundation for consistent five-star experiences that turn clients into lifelong advocates.
Trisha shares her approach to anticipating client needs before they even arise, why treating client relationships like genuine friendships changes everything, and the marketing strategies that provide real value instead of just noise. They tackle the realities of navigating challenging market conditions, the importance of understanding client fears and concerns with empathy, and why having systems and processes in place isn't optional, it's the only way to scale without sacrificing quality. From building a team that amplifies your strengths to continuously adapting and improving in shifting markets, this conversation delivers practical blueprints for delivering world-class service at every touchpoint.
You will learn:
- The exact systems behind Trisha's 1,600+ five-star reviews
- How proactive communication anticipates client needs before they ask
- Why building a strong support team is non-negotiable for five-star service
- Marketing strategies that provide value and strengthen client relationships
- How empathy toward client fears improves communication and outcomes
- Why continuous improvement and adaptation separate top performers
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Special thank you to Andy Bovender and his team in the Carolinas for sponsoring this episode! https://bovenderteam.com/
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About the Podcast:
Realtor180 is a weekly show dedicated to connecting you to top-performing agents nationwide to learn their insider secrets for succeeding on a massive scale. Each week we discover fresh marketing ideas, business strategies, and doses of inspiration to grow your business to the next level. More importantly, we will hear firsthand from industry experts about the pitfalls to avoid making along the way.
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For inquiries and collaborations, contact us at hello@homewardassoociates.com
Your host Shawn Kunkler is a licensed Realtor® in California DRE 01991440 and the founder of the Homeward Associates at COMPASS. ...