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You want to build a course that helps people. But when you sit down to actually create it, you're staring at a blank screen thinking... what do I actually put in this thing? Most course creators just record everything they know and hope something sticks. That's why their students don't finish - and why refund requests pile up.

In this episode, I share 5 truths I've learned in 17 years as an educator that separate courses that transform students from courses that just dump information.

You'll learn:

• Why nobody buys a course for information - and what they're actually paying for
• The "ladder test" for making sure every lesson has a clear, actionable outcome
• How to sequence your content so students build momentum instead of forgetting everything
• The difference between teaching and dumping (and why one of my students remembered a lesson years later on the job)
• How to know what to cut - because more content actually makes your course worse

Here's what most course creation programs won't tell you: your students aren't paying for hours of content. They're paying to go from "I don't know how" to "I did it." If you don't design your course around that transformation, no amount of marketing will save it.

I'm Dr. Curtis Satterfield. I've been an educator and course designer for 17 years, and I help solopreneurs build courses that actually transform their students and grow their business.

Ready to stop spinning your wheels? Book a free Course Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/