EP 381: How A Balloon Artist Built Joy, Community, And A Side Hustle In Real Estate Photography
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About this listen
What makes Wendell “Stretch” Clendennen with Stretch & Company a good neighbor?
Stretch believes joy doesn’t have to be complicated—sometimes it starts with a single balloon twist. In this episode, we sit down with the veteran entertainer behind “Stretch the Balloon Dude” to trace a journey that began in children’s church and evolved from clown makeup into a clean, approachable style that welcomes kids and adults alike. He shares how a carnival theme sparked a decades-long career, why removing the makeup opened doors for people who fear clowns, and how reading the room shapes every design—from quick balloon dogs and swords to princess crowns and towering dinosaurs.
At the heart of the conversation is joy as a business model. Stretch explains the wide range of audiences he serves, from toddlers to centenarians, and why even a one-balloon dog can become a core memory when it lands in the right hands. We unpack common myths about balloon artists, the difference between edgy adult designs and his family-first promise, and how clear values make it easier for parents, schools, and companies to book with confidence. He also shares how he markets locally by showing up at events, funneling interest through Facebook and Instagram, organizing everything with Linktree, and teaching aspiring twisters on his YouTube channel.
When COVID disrupted live events, Stretch diversified into real estate photography, sharpening his eye for composition and storytelling while keeping balloons at the heart of his brand. He’s also a photographer specializing in nature, wildlife, and real estate, adding another creative layer to Stretch & Company. Through it all, the theme stays constant: create delight you can see, build trust you can feel, and keep your craft accessible to “kids of any age.”
Stretch & Company is a family- and veteran-owned business providing balloon art, face painting, and Santa appearances for events of all types—bringing imagination and warmth wherever they’re invited.
If you care about local small business, creative entrepreneurship, or simply love the magic of a well-timed dinosaur balloon, this story will stick with you.
To learn more about Stretch & Company go to:
https://stretchc.com
Stretch & Company
+1 (214) 868-2917