The 12 Concepts of Success is a powerful book that is inspiring and thought provoking. It reveals the results of 50 years of research about how people become successful. Packed with motivational stories about successful men and women who achieved phenomenal success, this book is worth the examination. Each of the 12 concepts of success is explained in terms that are easy to understand, and each provides specific examples of how that specific concept was used by successful individuals and companies. Included are some of the amazing personal stories that the author experienced as he and his family searched for personal success and happiness. 

This book is a testimony to the power of setting goals and pursuing your dreams, whatever they may be. As a professional speaker and strategic planning consultant, the concepts described in this book were originally produced by the author as a motivational seminar titled “Converting Dreams into Reality”. That seminar has been given many times throughout the United States, and the author has been sharing these concepts and principles to audiences for over 40 years!

This book is a proven guide for anyone who really wants to convert their dreams into reality, becoming what they’re not already by learning and practicing the 12 Concepts of Success.