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  • This Is Marketing

  • You Can’t Be Seen Until You Learn to See
  • By: Seth Godin
  • Narrated by: Seth Godin
  • Length: 7 hrs and 2 mins
  • Unabridged
  • Overall
    4.5 out of 5 stars 94
  • Performance
    4.5 out of 5 stars 85
  • Story
    4.5 out of 5 stars 85

This book teaches you how to identify your smallest viable audience; draw on the right signals and signs to position your offering; build trust and permission with your target market; speak to the narratives your audience tells themselves about status, affiliation, and dominance; spot opportunities to create and release tension; and give people the tools to achieve their goals.

  • 1 out of 5 stars
  • very disappointing :(

  • By Anonymous User on 13-12-2018

I'm teary eyed at the end of a book on marketing

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 16-12-2018

Seth Godin will take you on journey in this book to help understand yourself and others in new and unparralleled ways. He'll shock, delight and enlighten you and expand on some of his most engaging insights like the internal narrative of people like us do things like this. I've read around five of Seth's books at this point, listened to every Ted talk, his startup school podcast, many videos and many blogs. This is Marketing has a feeling of completeness that is so satisfying, it's proof of Seth's own journey to "better" which has been fascinating to be apart of. If you're still reading, definitely listen to this book!

  • Crushing It!

  • How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
  • By: Gary Vaynerchuk
  • Narrated by: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
  • Length: 8 hrs and 2 mins
  • Unabridged
  • Overall
    5 out of 5 stars 649
  • Performance
    5 out of 5 stars 587
  • Story
    4.5 out of 5 stars 588

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.

  • 3 out of 5 stars
  • Oh my god, WE GET IT ALREADY!

  • By Amazon Customer on 14-04-2018

Constant valuable reminders and impetus to act

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 24-09-2018

Gary is an ally to anyone wanting to start something. To make their mark and have an impact on the world. this book delivers a heap of valuable take aways, features detailed case studies and hypotheticals that not only make the advice feel extremely real world, they also give you great impetus to take action, get after it and crush it for yourself. See what I'm doing with the advice given by following @mike.drysdale on Instagram