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Jay E Clair

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Godin wraps years of writing into a framework

Overall
4 out of 5 stars
Performance
4 out of 5 stars
Story
4 out of 5 stars

Reviewed: 12-01-2019

For fans of Godin a lot of the content may spund familiar as this book is pretty much a framework for marketing. A lot of what he writes about in this takes from elements he has spoke about in past and wrapped into a somewhat useable framework. If you are new to marketing or looking for a different spin have a crack.