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Evan

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Are you looking for help on how to get to"yes"?

Overall
5 out of 5 stars
Performance
5 out of 5 stars
Story
5 out of 5 stars

Reviewed: 28-05-2020

As with any career, being at the top requires constant dedication. A laser-like focus to improve your skill sets. I'd argue that it's is even more relevant in sales than any other industry. With so much education and content available, it can be hard to know when to go to sharpen your sales skills - thankfully Lee has come to the table with this masterpiece.

Throughout the book Lee impresses that the sales journey itself should be a helpful and impactful one where you as the salesperson should be investing the time to understand the prospect. You should ask enough questions to become an expert in their business - this is the only way that you are going to solve their problems and, after all - isn't that what sales is all about. Solving your client's problems.

A leading clue that you are not got a providing your prospects with a valuable point of difference is when you find yourself having to haggle of price. If this is something you are tired of, you should take the time to read (or listen to, as I did) this book.

Being able to differentiate oneself is without-a-doubt one of the most important and impactful skills that a salesperson should have and this book will help you develop yours.