©2006 Marty Neumeier; (P)2009 Audible, Inc.
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"Great Book But Wow It's Short"
Yes ultimately I would but be prepared for a quick read...It's seriously only an hour long. Just when you are getting into it it ends. It's more of a really good BLOG post. So perhaps more people should narrate their BLOG posts and make some extra cash!
Yes but I would really look at the length...I'm on the 1 credit a month Audible plan and did this in one listen.
More of an ad break than a movie...
Great content, wish their was more of it.
"great book for people looking to start a brand "
great book but I needed to take notes!! I was amazed at all the value found inside
"Legal Plagerism at it's finest"
The very first few minutes were almost a complete extraction from Trout & Ries' Positioning but lacked the depth and proof. If this is how you write a book then I should no problem with "re-positioning" the writing of great books for sell with my name on it. Look out world, here I come.
"Weak and shallow"
This is exactly why I pity marketing people. They need to stretch their point infinitely so that it seems they know something. This book goes on and on about obvious stuff which can be sum up in one sentence: Don't do what everybody else is doing, do something different. Dah...
Don't waste your money on this. It is a complete waste of time.
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