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Start with Why Audiobook

Start with Why: How Great Leaders Inspire Everyone to Take Action (Int'l Edit.)

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Publisher's Summary

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their successes over and over?

People like Martin Luther King, Jr.; Steve Jobs; and the Wright Brothers might have little in common, but they all started with why. Their natural ability to start with why enabled them to inspire those around them and to achieve remarkable things. In studying the leaders who've had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way - and it's the complete opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with why.

Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. Why is not money or profit - those are always results. Why does your organization exist? Why does it do the things it does? Why do customers really buy from one company or another? Why are people loyal to some leaders but not others? Starting with why works in big business and small business, in the nonprofit world and in politics. Those who start with why never manipulate, they inspire. And people follow them not because they have to; they follow because they want to. Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire. This book is for anyone who wants to inspire others or who wants to find someone to inspire them.

©2009 Simon Sinek (P)2010 Gildan Media Corp

What the Critics Say

“Start with Why is one of the most useful and powerful books I have read in years. Simple and elegant, it shows us how leaders should lead. Highly recommended!” (William Ury, coauthor of Getting to Yes, cofounder of The Program on Negotiation at Harvard Law School)

What Members Say

Average Customer Rating

4.7 (528 )
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Performance
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  •  
    clinton 14/03/2016
    clinton 14/03/2016
    HELPFUL VOTES
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    "Don't waste your time"

    Do yourself a favor watch Simon's 20 minute TED talk all the information is in there save yourself the pain of listening to 2 million why's in this audiobook.

    12 of 13 people found this review helpful
  •  
    Frank Rumi Melbourne 18/04/2017
    Frank Rumi Melbourne 18/04/2017 Member Since 2017
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    "Great book"
    Any additional comments?

    It's a great book, but it does get repetitive very quickly.
    I think the book is best summarized in His TED talk,which is great.. but you won't learn anything more from reading the book.. it's just the same thing but with more examples of Apple.

    1 of 1 people found this review helpful
  •  
    Desleigh White 30/03/2017
    Desleigh White 30/03/2017 Member Since 2015
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    "great to get the details not just the headlines"

    really enjoyed listening to Simon narrate his book. inspiring as always and great real examples

    1 of 1 people found this review helpful
  •  
    Mr. Ms. Cooke London, UK 18/03/2017
    Mr. Ms. Cooke London, UK 18/03/2017 Member Since 2015
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    "So true and so difficult!"

    Simon Sinek is so spot on with this brilliant work. It is the hardest thing to help people define...purpose. I love this book and will need to listen to it again to take on all of the wisdom that is contained within. Thanks For the inspiration!

    1 of 1 people found this review helpful
  •  
    David 07/02/2016
    David 07/02/2016 Member Since 2015
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    "The golden circles cut the core of human flourishing."

    This book scales back to the essence of what we as people are about and encourages us to take it into the world and allow it to impact our work, our relationships, and our dreams. There are no easy fixes or quick success, there is only the why.

    1 of 1 people found this review helpful
  •  
    Simon 16/04/2017
    Simon 16/04/2017 Member Since 2016
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    "inspiration"

    great ideas, easy to follow and actionable. perfect to combine with blue ocean strategy ideas.

    0 of 0 people found this review helpful
  •  
    Sandy 17/03/2017
    Sandy 17/03/2017 Member Since 2015
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    "Finding YOUR why"

    Loved this book!
    So much food for thought!
    will recommend to all of my children and friends immediately.

    0 of 0 people found this review helpful
  •  
    Katherine 14/03/2017
    Katherine 14/03/2017
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    "Loved it from start to finish!"

    This is what inspires my own approach to marketing - and life! If you're not sure if this is for you, trust me, it is.

    0 of 0 people found this review helpful
  •  
    Ashley 08/03/2017
    Ashley 08/03/2017 Member Since 2016
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    "Fantastic Book"

    great book that has clarified that I must start with "WHY" and continue with "WHY" so that my customers who get my "WHY" come to me and be loyal brand ambassadors of my "WHY".

    0 of 0 people found this review helpful
  •  
    Adam Pirri 08/03/2017
    Adam Pirri 08/03/2017 Member Since 2015
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    "Tremendous"

    Great narration and tremendous message. Gives great insights into why and It makes you question why?

    0 of 0 people found this review helpful
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  • Morten F. Thomsen
    11/05/17
    Overall
    Performance
    Story
    "Simen Sinek resonates with ME like nothing else"

    This book and Simen Sinek himself is so inspiring, I feel like a born again Christian after listening to it. The things most of us ignores seems so obvious, but it is exceptionally hard to actually make the change.

    My only qualm is that while all the stories and examples are inspiring, they generally apply to huge, industry-changing companies, whilst I'm convinced it also applies to smaller companies - it is however rather difficult to clearly extrapolate how to move forward and change my own company - but I guess that is MY journey now, to be able to find the true why for myself and my companies.

    No matter what you do for a living, employee or business-owner this book is inspiring and I strongly recommend you read it.

    1 of 1 people found this review helpful
  • Samir
    13/05/17
    Overall
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    "Why should any one read this/hear this book"

    Every chapter is worth hearing. Specially golden circle and Law of diffucison of innovation. Examples are real world and appropriate.

    0 of 0 people found this review helpful
  • Enmanuel Toribio
    República Dominicana
    16/04/17
    Overall
    Performance
    Story
    "It is very repetitive, but quite good"

    It has a good message but the author repeats the same things over and over many many times. This audiobook could be between 2 and 3 hours shorter.

    0 of 0 people found this review helpful
  • Nishant Kapoor
    Mumbai India
    6/04/17
    Overall
    Performance
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    "Inspiring"

    Thought provoking, life changing ideas - narrated with passion. Simon communicates why we should start with why - made me go back to the drawing board and a re-evaluate my life and purpose as an entrepreneur.

    0 of 0 people found this review helpful
  • Amazon Customer
    4/04/17
    Overall
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    "The volume sometimes loses words l"

    Is an excellent way to do things in life, business and everything you want to start

    0 of 0 people found this review helpful
  • jason C.
    21/03/17
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    Story
    "Great read, awesome listen!"

    I'll be practicing my #CelleryTest from now on! In all aspects of life, start with why.

    0 of 0 people found this review helpful
  • Guy
    15/03/17
    Overall
    Performance
    Story
    "Interesting, but too long"

    Illustrates great ideas and is very thought provoking . However, the book gets repetitive around two thirds in.

    0 of 0 people found this review helpful
  • Vintila Bogdan
    5/03/17
    Overall
    Performance
    Story
    "Makes you think about your WHY!"
    Any additional comments?

    This book has made me a bog fan of Simon Sinek! Just wanted to state this from the start. I really like his style, the calm of his voice and the certainty with which he presents his facts.

    The book has very nice examples and follows a clear direction, has a clear flow. I will admit to the fact that the book tends to drag a bit along with some examples but I'm never the one to object repeating an example as I have stated in previous reviews. I always find this a very good way to make sure that you remember the core idea.

    All in all I really recommend you give this one a listen! It will definitely be worth the while, without shadow of a doubt!

    0 of 0 people found this review helpful
  • Pekka
    26/02/17
    Overall
    Performance
    Story
    "Answering the most crucial question"

    I really loved this, never heard anything like this in Business. This is a real life changer.

    0 of 0 people found this review helpful
  • TIAGO
    31/01/17
    Overall
    Performance
    Story
    "Outstanding"

    In one sentence: You would be an absolute fool not to read this great book!

    0 of 0 people found this review helpful
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  • Ashley Peat
    22/09/16
    Overall
    Performance
    Story
    "Devoid of useful content"

    Just waffles on about the principle of starting with why then repeats over and over without really providing any more value

    7 of 7 people found this review helpful
  • mihow
    4/05/16
    Overall
    Performance
    Story
    "Simon l, I expected more, a lot more"

    It seems as if Simon has taken his TED talk and put it in the book
    He clearly loves apple, and Martin Luther King
    Literally you can skip the first six hours as it is compilation of his love for Apple and ted talk. He even uses the same sentence
    Sorry Simon

    16 of 19 people found this review helpful
  • Robert
    14/11/16
    Overall
    Performance
    Story
    "Great content on bad quality audio"

    There are moments where the audio crackles or it has excessive echo but the overall message is so powerful that it doesn't even matter

    1 of 1 people found this review helpful
  • Mr. J. D. Hawkins
    22/01/16
    Overall
    Performance
    Story
    "A Stunning Simple Concept Lost in Todays World"
    If you could sum up Start with Why in three words, what would they be?

    Life Changing Simplicity


    What was one of the most memorable moments of Start with Why?

    The moment i realised that this simple concept can be applied to almost everything you do and say. How did i get to 30 and not realise / be told this.


    What does Simon Sinek bring to the story that you wouldn’t experience if you had only read the book?

    I always enjoy listening to books more than reading them


    Was this a book you wanted to listen to all in one sitting?

    If i could of done then yes


    Any additional comments?

    Take this concept and introduce it to your company / school / organisation, you will be classed a hero!

    3 of 3 people found this review helpful
  • Ilias P
    6/11/16
    Overall
    Performance
    Story
    "worth the listening but not the best out there"

    I liked the book is getting abit repetitive sometimes but overall was ok. I feel that it could be half the lenght and still get all the main points

    2 of 3 people found this review helpful
  • stuart
    11/08/15
    Overall
    Performance
    Story
    "Life changing"

    Awesome book. But what would you expect from simon. Love his. Ted talks. Powerful message.


    5 of 8 people found this review helpful
  • Vitor Henriques
    UK
    15/05/17
    Overall
    Performance
    Story
    "loved every bit of it "

    as a Scrum Master this info is spot on to build teams and redirect every company . Thank you Simon

    0 of 0 people found this review helpful
  • Amazon Customer
    12/05/17
    Overall
    Performance
    Story
    "Wow wow wow"

    What an amazing book. He is talking with us and not as us. Great pace, content and useful. It will make a difference. why why why. It is up to you

    0 of 0 people found this review helpful
  • Amazon Customer
    7/05/17
    Overall
    Performance
    Story
    "Amazing book!"

    The book really is inspirational to the core and helps you question everything that you do and why you do it. I am going to listen to this as much as I can to really help me stay on track.

    0 of 0 people found this review helpful
  • Zak
    6/05/17
    Overall
    Performance
    Story
    "Amazing book with life changing lessons !"

    The title says it all .... want to know 'why' this is an amazing book with life changing lessons ? Get your headphones on and listen ... you won't regret it I promise !

    0 of 0 people found this review helpful

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