In Piranha Marketing: The Seven Success Multiplying Factors to Dominate Any Market You Enter, famed marketing renegades Joe Polish and Tim Paulson reveal their radically different, consistently proven system for turning any business into a profit-generating machine that operates at full tilt 24 hours a day, seven days a week.
In these 16 power-packed sessions, you'll find out:
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
©2004 Joe Polish, Tim Paulson (P)2004 Nightingale Conant
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"Keep out of the hands of your competitors"
The authors do a great job talking back and forth and share techniques and real life examples of what has worked for them and others. I made you feel like you were getting coaching worth thousands of dollars.
The stories and examples were engaging and they talk about many different industries and businesses using the methods.
There was only two characters both Joe Polish and Tim Paulson did great and I will buy more material from them in the future.
At first I didn't want to write a review for fear my competitors would get on even playing field by listening to this program too.
If you own a business, do marketing, or sales this book will give you information to not only grow your business but have a system in place to know where the success came from and how to duplicate or increase your success.
"Dont buy this book"
Save your money. It offers no value. Everything said was basic. I went thru it from beginning to end only because I had already paid. I wouldn't do it again, even if it was free.
"A good message of tried and true marketing methods"
Excellent collection of marketing strategies for classic business models. Would have gotten 5 stars in 2004 when it was published. I'm left a little wanting wondering what a 2016 revision would have updated. Regardless, 90% of the strategies I can implement today and I feel it would be beneficial.
"Worth your money 10X"
I recommend this program. Those who write bad reviews most likely have not tried any of the strategies shown inside. If they have. It would be nice they could share the experience and why they didn't work. I think the most valuable lesson is to take action and use the strategies and imp,enemy them in our business. Otherwise we are just spectators.
I was listening for about an hour and it is still introduction. Where is Chapter 1 with first "success multiplying factor"? Author claims he spent $500,000 on business education during 10 years and he provides us this value in this audio program. LOL!!! "program"?
Last 7 hours postponed. I have 170 better books in my library.
It is not a book.
The knowledge shared here was great. This is the marketing I was looking for. Great content. I alt way recommended it to a few of my friends.
"Just starting you're business???"
Awesome! Awesome! Awesome! I listened to this book 4 times!! There ideas and techniques were the answers I've been searching for.
"Starting a business?"
Helped a great amount but what about just starting a business with no clients? A lot of their tactics was based on already having clients.
Absolutely a business must have. I love this book. I'm going to listen to it a dozen times in row
If the publisher would have slapped these two idiots and sent them back to cleaning carpets.
It's not a book. Its a recorded discussion. That's not a bad thing. But they often get side tracked, say unimportant things and repeat the same thing. The worst though is taking 10min to make a point that could have been made in one sentence.
They seem to be stuck in the 90's, taking a lot of time discussing why phonebook ads are not a great idea. Yes they actually send a lot of time talking about phonebook ads. They also talk A LOT about recorded answering machine messages to deliver info. I got a few hours in and haven't heard about any content delivery systems that didn't exist in the 80's. The only useful information is basic common sense. There is nothing redeeming about this audio. It's a pointless, repetitive, outdated, boring, waste of time.
I would rather die
A million times, no!
So so so so bad.
Really insightful and actionable book for any industry. There is literally no BS or page filling in it. Any entrepreneur or business owner should buy this, it's better than a seminar.
"Full of useful and actionable content"
I was amazed at the amount of information available in the support materials with this audio program. Plenty of easily executable templates to help systematise ones marketing activities for measurable success.
"An oldie but timeless content"
Joe's methods are timeless and the thoughts behind them . Tele seminars and audio recordings may be considered out of date tech but the principals
"learnt a lot"
I found the book very interesting and it gave me a few good ideas. Some of the tips may be a bit dated but then you can just adjust them slightly. I will definitely listen to it again
Love it so much! If you want to build an Easy, Lucrative & Fun business... then do yourself a favour and grab this training. God bless Joe & Tim forever!
It goes straight to the meat and delivers key principles along with great techniques. If you pay attention, take notes and implement as instructed, you'll be well on your way to seeing real change in your business!
I was very excited to hear how simple approaches to marketing can bring such great long term results. As is often the case, the things that work best are rarely ever overly complex.
Every chapter introduces a new principle and a technique and with even half the wisdom from this book, you could probably see a difference in your business .
The lively authors also narrated the book and I quite their chemistry and honesty, it made the experience easy to get through.
Overall, I'd highly recommend!
"On My Second Listening Excellent Marketing Advise"
Yes although its been handy finding the bookmark option on the Audible App its till nice to read and take notes which is much needed with this.
There are many memorable marketing highlights and most I will implement.
They both are very knowledgeable and come across as good guys
A lot of aha moments.
This should be a must listen/read for anyone wanting to start a business or who is looking to improve there current business.
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