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A Crowdfunder's Strategy Guide Audiobook

A Crowdfunder's Strategy Guide: Build a Better Business by Building Community

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Publisher's Summary

As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this audiobook he goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money but as a better way to build and run a business.

This book features over 40 illustrative examples of crowdfunding campaigns. Some succeeded wildly - like the high-tech cooler designer whose first attempt faltered but whose second raised $13 million. Some were sobering disasters, like the board-game maker (not the author!) whose mistakes caused his project to collapse in two months, forcing him to return over $100,000. Stegmaier uses these stories to make points about topics such as preparation, timing, what kind of offers to make and what kind to avoid, what to spend money on and when, and more.

But he insists it's not just about the money - if you follow Stegmaier's advice, crowdfunding can enable you to build a loyal following before you even have a product. He shows that if you treat your backers as people, not pocketbooks - communicate regularly with them, ask their opinions, attend to their needs - they'll become advocates as well as funders, exponentially increasing your and your projects' chances of succeeding.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2015 Jamey Stegmaier (P)2015 Jamey Stegmaier

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    david 02/11/2015
    david 02/11/2015 Member Since 2015
    HELPFUL VOTES
    1
    ratings
    REVIEWS
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    7
    FOLLOWERS
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    Overall
    Performance
    Story
    "Good introduction"
    What made the experience of listening to A Crowdfunder's Strategy Guide the most enjoyable?

    Not knowing much about crowd funding from any angle this was a great introduction. The author doesn't oversell and knows what he is presenting.


    Which character – as performed by Mitchell Lucas – was your favourite?

    The character of Jamey Stegmaier was performed really well.


    If you made a film of this book, what would be the tag line be?

    Let's be honest here, not sure that it would translate well to film and at this time of night, after my one or two whiskeys, can't think of any clever tag lines.


    Any additional comments?

    As an overview it was great and if I get serious of raising funds by crowdsourcing I would definitely give this one a re-read.

    0 of 0 people found this review helpful
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  • therealestateguy
    9/11/16
    Overall
    Performance
    Story
    "great book!"

    This book is a wonderful resource and a play-by-play guide on how to be successful on Kickstarter. The author is in the same industry that I am in and I've seen firsthand that he is the best in the business. My only regret is that I didn't read it earlier!

    0 of 0 people found this review helpful
  • Jeff Williams
    19/09/16
    Overall
    Performance
    Story
    "Listened through twice in a week, and will again!"

    Couldn't read through this fast enough. It is an onslaught of tremendous information! Read this now.

    0 of 0 people found this review helpful
  • jason d greeno
    6/03/16
    Overall
    Performance
    Story
    "Exactly what I needed to hear"

    How often do you read a book that answer is exactly the questions you wanted to ask and then some you didn't know you needed.

    Jamey's book does all that and more. Be sure to check it out if you're going to start your own Kickstarter -- you won't be sorry.

    0 of 0 people found this review helpful
  • David
    Wilmington, DE, USA
    19/10/15
    Overall
    Performance
    Story
    "Incomplete, boardgame focused"
    Would you try another book from Jamey Stegmaier and/or Mitchell Lucas?

    This book does a good job of covering crowdfunding of boardgames for Kickstarter only. The author did make some generic advice but the majority of the examples were boardgames. Very little on technology projects for example. He lists other crowdfunding sites at the beginning but the rest of the book is all kickstarter. He covers some things thoroughly, such as how to set up a shipping distribution network to cover Europe and Asia (ship palettes of product to Amazon Fulfillment centers). In many other areas, the book could have been more complete. For example it offers some advice on what to put in a promotional video and how long to make it . It says nothing about how to produce such a video.


    Was A Crowdfunder's Strategy Guide worth the listening time?

    maybe


    Any additional comments?

    For boardgame creators, this book is quite a valuable resource.

    0 of 0 people found this review helpful
  • Denise
    8/09/15
    Overall
    Performance
    Story
    "a must if you're thinking about crowdfunding!"

    Seriously great tips for anyone who is thinking of starting a crowdfunding campaign for any reason! Do yourself a favor and learn from Jamey'Jamey ' s experience before you even launch a campaign.

    0 of 1 people found this review helpful

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